The Pope and the Dalai Lama will engage in a pillow fight but only under the condition that 20 million people worldwide make a peace pledge to do something peace-enhancing in their own life or whereabouts.
More generally, the concept of a ‘Pillow Fight Pledge’ refers to a campaign in which the prospect of those in power doing something wacky acts as a motivator for masses of people to take responsibility.

This is a concept to encourage reduction of energy use in homes. Children are ‘employed’ by the Pocket Money Factory and their job is to reduce energy use at home. They can get active themselves as well as manipulate their parents. The deal is that they receive half of the money saved as pocket money.

Every year (say sometime in spring) people from over the world challenge an unlikely person to go skipping with them, while asking their friends and acquaintances to act as sponsors. The proceeds go to children in violent parts of the world.

Imagine Obama going skipping with a young boy from Africa, a school class skipping with Miley Cyrus, Israeli kids inviting Palestinian kids to go skipping together and Nicky from Oklahoma skipping with her great-grandmother.

Imagine 500 dolls (and toy pets) from Israëli children and 500 dolls from Palestinian children getting together for an in depth conference on how to create peace in the Middle East. They listen to some brilliant key note speeches from a string puppet of Arafat, a rag doll of an Israeli ex-soldier in a wheelchair, and some famous dolls like Kermit and Miss Piggy. They engage in peace ceremonies, embracing one another and declaring peace at last. Footage of the conference goes viral on the web, media world wide are sure to devote attention to this unusual gathering…
Which NGO devoted to peace would like to join us and make this exceptional event a reality?